With eight Super Bowl rings, Coach Bill Belichick knows more about winning than anyone.
In this conversation, Belichick explains why he kept Tom Brady as a fourth-string rookie when everyone else would have cut him. Why he sent a player home the week of the Super Bowl. And how a simple belief—’we had control of the game, not the score’—led to the greatest comeback in sports history.
This podcast isn’t about football. It’s about how excellence works: Trust isn’t built through speeches but through hundreds of small decisions. Success isn’t about being the most talented; it’s about being the most prepared. And the price of winning is always paid in advance, usually when no one’s watching.
If you want to understand what it takes to win, this is 90 minutes with someone who’s spent 50 years learning what matters.
Available now: YouTube | Apple Podcasts | Spotify | Transcript
Bill Belichick is the former coach of the New England Patriots. He is currently the head football coach at the University of North Carolina at Chapel Hill and has recently published The Art of Winning.
