• Skip to main content
  • Skip to header right navigation
  • Skip to site footer
Farnam Street Logo

Farnam Street

Mastering the best of what other people have already figured out

  • Newsletter
  • Books
  • Podcast
  • Articles
  • Log In
  • Become a Member

Thinking

The Eternal Pursuit of Unhappiness

The Eternal Pursuit of Unhappiness is the business philosophy handbook from the marketing, advertising, and PR firm Ogilvy & Mather. The book serves as a roadmap for the desired organizational culture at Ogilvy & Mather and clearly …

Read moreThe Eternal Pursuit of Unhappiness

The Lies We Tell

We make up stories in our minds and then against all evidence, defend them tooth and nail. Understanding why we do this is the key to discovering truth and making wiser decisions. *** Our brains are quirky. When I put my hand on a hot …

Read moreThe Lies We Tell

Compounding Knowledge

The filing cabinet of knowledge stored in Warren Buffett’s brain has helped make him the most successful investor of our time. But it takes much more than simply reading a lot. In this article, learn how to create your own “snowball effect” …

Read moreCompounding Knowledge

Your First Thought Is Rarely Your Best Thought: Lessons on Thinking

The best advice I’ve ever gotten about thinking came from a private-company CEO who has a thirty-year track record that’s up there with Warren Buffett’s. One day he said to me, “Shane, most people don’t …

Read moreYour First Thought Is Rarely Your Best Thought: Lessons on Thinking

Intuition vs. Rationality: Where One Stops the Other Starts

Here’s an interesting passage from Anne Lamott, found in Bird by Bird: Some Instructions on Writing and Life, that requires some consideration. You get your intuition back when you make space for it, when you stop the chattering of …

Read moreIntuition vs. Rationality: Where One Stops the Other Starts

The Art of Having an Informed Opinion

The first thing they always do is tell you what they think. When someone has an opinion about everything, they want to share it with you. They often tout stats and research as if they had an imaginary checklist of facts they need to be able …

Read moreThe Art of Having an Informed Opinion

Get Smart: Three Ways of Thinking to Make Better Decisions and Achieve Results

“Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” — Abraham Lincoln *** Your ability to think clearly determines the decisions you make and the actions you take. In Get Smart!: How to …

Read moreGet Smart: Three Ways of Thinking to Make Better Decisions and Achieve Results

The Power of Your Subconscious Mind

We think that we’re in control. We believe that our conscious mind directs our thoughts and somehow controls our subconscious mind. We’re wrong. In Richard Restak’s The Brain Has a Mind of Its Own: At the moment of …

Read moreThe Power of Your Subconscious Mind

Rich Thinking Versus Poor Thinking: Why it Matters

“Thought is the original source of all wealth, all success, all material gain, all great discoveries and inventions, and of all achievement.” —Claude M. Bristol *** One of the most controversial chapters in Brian Tracy’s book, …

Read moreRich Thinking Versus Poor Thinking: Why it Matters

Richard Restak: Mozart’s Memorization of Miserere and Improving your Memory with Visual Chess

In 1956 George Miller, a Princeton University psychologist, set out an important principle that you’ve probably heard of in a paper titled “The Magical Number Seven, Plus or Minus Two.” Miller revived an observation made by Scottish …

Read moreRichard Restak: Mozart’s Memorization of Miserere and Improving your Memory with Visual Chess

Charlie Munger on Getting Rich, Wisdom, Focus, Fake Knowledge and More

“In the chronicles of American financial history,” writes David Clark in The Tao of Charlie Munger: A Compilation of Quotes from Berkshire Hathaway’s Vice Chairman on Life, Business, and the Pursuit of …

Read moreCharlie Munger on Getting Rich, Wisdom, Focus, Fake Knowledge and More

The Most Respectful Interpretation

Many of us jump to negative conclusions rather than generous ones. Taking the most respectful interpretation of events changes how you see others and how they behave toward you.  Consider this situation: You email a colleague with a …

Read moreThe Most Respectful Interpretation

Why Great Writers Write

“Books are never finished.They are merely abandoned.” — Oscar Wilde *** Why do great writers write? The question will never be answered only explored — in the context of culture, time, and ourselves. This is exactly …

Read moreWhy Great Writers Write

Ethos, Logos and Pathos: The Structure of a Great Speech

“A speech is like a love affair. Any fool can start it, but to end it requires considerable skill.” — Lord Mancroft *** The structure of a great oral argument has been passed down through the ages, starting with Aristotle. Not …

Read moreEthos, Logos and Pathos: The Structure of a Great Speech

Remembering More of Everything: The Memory Palace

“When information goes ‘in one ear and out the other,’ it’s often because it doesn’t have anything to stick to.” — Joshua Foer *** That’s a quote from the book Moonwalking with Einstein, the fascinating account of Joshua Foer’s …

Read moreRemembering More of Everything: The Memory Palace

The Need for Biological Thinking to Solve Complex Problems

“Biological thinking and physics thinking are distinct, and often complementary, approaches to the world, and ones that are appropriate for different kinds of systems.” *** How should we think about complexity? Should we use a …

Read moreThe Need for Biological Thinking to Solve Complex Problems

Gradually Getting Closer to the Truth

You can use a big idea without a physics-like need for exact precision. The key to remember is moving closer to reality by updating. Consider this excerpt from Philip Tetlock and Dan Gardner in Superforecasting The superforecasters are a …

Read moreGradually Getting Closer to the Truth

The Many Ways our Memory Fails Us (Part 3)

(Purchase a copy of the entire 3-part series in one sexy PDF for $3.99) *** In the first two parts of our series on memory, we covered four major “sins” committed by our memories: Absent-Mindedness, Transience, …

Read moreThe Many Ways our Memory Fails Us (Part 3)

What’s So Significant About Significance?

One of my favorite studies of all time took the 50 most common ingredients from a cookbook and searched the literature for a connection to cancer: 72% had a study linking them to increased or decreased risk of cancer. (Here’s the link …

Read moreWhat’s So Significant About Significance?

Daniel Dennett: Tools for Critical Thinking

Philosopher Daniel Dennett shows us how to train your brain to think better in his book Intuition Pumps and Other Tools for Critical Thinking. Dennett, a pioneering thinker in cognitive and evolutionary science for over 50 years, has been …

Read moreDaniel Dennett: Tools for Critical Thinking

A Few Useful Mental Tools from Richard Feynman

We’ve covered the brilliant physicist Richard Feynman (1918-1988) many times here before. He was a genius. A true genius. But there have been many geniuses — physics has been fortunate to attract some of them — and few of …

Read moreA Few Useful Mental Tools from Richard Feynman

Richard Feynman on Teaching Math to Kids and the Lessons of Knowledge

Legendary scientist Richard Feynman (1918-1988) was famous for his penetrating insight and clarity of thought. Famous for not only the work he did to garner a Nobel Prize, but also for the lucidity of explanations of ordinary things such …

Read moreRichard Feynman on Teaching Math to Kids and the Lessons of Knowledge

Homeostasis and Why We Backslide

At some time or another, we’ve all sought to make big changes. And almost of all of us have, after making grand plans, discovered that changing some aspect of our lives or organizations, whether adding in a new skill or simply …

Read moreHomeostasis and Why We Backslide

The Value of Grey Thinking

One of the most common questions we receive, unsurprisingly, is along the lines of What one piece of advice would you recommend to become a better thinker? The question is kind of cheating. There is, of course, no one thing, and if Farnam …

Read moreThe Value of Grey Thinking
See newer articles
See older articles

Discover What You’re Missing

Get the weekly email full of actionable ideas and insights you can use at work and home.


As seen on:

New York Times logo
Wall Street Journal logo

Articles

  • Mental Models
  • Decision Making
  • Learning
  • Book Recommendations
  • All Articles

Podcast

  • Latest Episodes
  • Organized by Theme
  • ChatBot

Books

  • Clear Thinking
  • The Great Mental Models
  • All Books

Newsletter

  • Archive
  • Sign Up

About

  • About Shane
  • Speaking
  • Inquire about Sponsorship

Farnam Street Logo

© 2025 Farnam Street Media Inc. All Rights Reserved.
Proudly powered by WordPress. Hosted by Pressable. See our Privacy Policy.

We’re Syrus Partners.
We buy amazing businesses.


Farnam Street participates in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising commissions by linking to Amazon.