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Joe Girard

Bias from Liking/Loving: Why We Comply With Those We Love

The decisions that we make are rarely impartial. Most of us already know that we prefer to take advice from people that we like. We also tend to more easily agree with opinions formed by people we …

Continue readingBias from Liking/Loving: Why We Comply With Those We Love

What trick can you learn from the most successful sales person ever?

If you look in the Guinness Book of World Records you’ll discover that a car salesman named Joe Girard is one of the most successful salespeople ever. Wait, a car salesman? In fact, he has sold …

Continue readingWhat trick can you learn from the most successful sales person ever?

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