• Skip to main content
  • Skip to header right navigation
  • Skip to site footer
Farnam Street Logo

Farnam Street

Mastering the best of what other people have already figured out

  • Newsletter
  • Sponsor
  • Podcast
  • Articles
  • Log In
  • Become a Member
TweetEmailLinkedInPrint

The Knowledge Project Podcast

John Mackey: How I Built Whole Foods [The Knowledge Project Ep. #206]

My guest today is John Mackey, the co-founder of Whole Foods Market, where he was CEO from 1980 to 2022.

We discuss how he turned hostile customers into evangelists, survived multiple extinction-level threats, and built a mission-driven billion-dollar business without compromising its soul. We also discussed the Amazon acquisition.

Listen or watch on your favorite platform: YouTube | Apple Podcasts | Spotify | Transcript

Book

Mackey is the author of Conscious Capitalism.

Transcript

Get transcripts, early access, ad-free episodes, and so much more. Learn more or sign up now.

Already a member? Head over to the Members Only area to access transcripts and other Member Only content.

Become a Member

More Episodes

The Science of Doing Your Best Work

Steven Kotler is a bestselling author and the executive director of the Flow Research Collective, where he studies the science of peak …

Listen NowThe Science of Doing Your Best Work

Ryan Serhant: How to Get People to Say Yes

Ryan Serhant is a real estate broker, founder of SERHANT., and star of Bravo’s Million Dollar Listing New York and Netflix’s Owning …

Listen NowRyan Serhant: How to Get People to Say Yes

[Outliers] Charlie Munger’s Interview with Todd Combs

I’m excited to share this previously unreleased 2022 conversation between Charlie Munger and Todd Combs.  As with any …

Listen Now[Outliers] Charlie Munger’s Interview with Todd Combs
The Knowledge Project Podcast with Shane Parrish

The Knowledge Project

A podcast about mastering the best of what other people have already figured out. The Knowledge Project focuses on insights and lessons that never expire. You’ll walk away from every episode with actionable insights that help you get better results and live a more meaningful life.

Listen now onApple Podcasts
More Options
  • Spotify
  • Overcast
  • g id="Pocket-Casts-Roundel---Red">Pocket Casts
  • RSS

Never miss an episode

A podcast about mastering the best of what other people have already figured out.

Articles

  • Mental Models
  • Decision Making
  • Learning
  • Book Recommendations
  • All Articles

Podcast

  • Latest Episodes
  • Organized by Theme
  • ChatBot

Books

  • Clear Thinking
  • The Great Mental Models
  • All Books

Newsletter

  • Archive
  • Sign Up

About

  • About Shane
  • Speaking
  • Inquire about Sponsorship

Farnam Street Logo

© 2026 Farnam Street Media Inc. All Rights Reserved.
Proudly powered by WordPress. Hosted by Pressable. See our Privacy Policy.

We’re Syrus Partners.
We buy amazing businesses.


Farnam Street participates in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising commissions by linking to Amazon.