The Knowledge Project Podcast TranscriptsRory Sutherland: How to Think Like a World-Class Marketer Shane Parrish: We were talking about this in the elevator. We first talked nine years ago, back when podcasting wasn’t even a thing. Rory Sutherland: We must be able to dig out the original content presumably. Members Only content. If you have an account, log in here to access content and your subscription settings. Not a member? Join Us.