• Skip to main content
  • Skip to header right navigation
  • Skip to site footer
Farnam Street Logo

Farnam Street

Mastering the best of what other people have already figured out

  • Newsletter
  • Books
  • Podcast
  • Articles
  • Log In
  • Become a Member

Mental Model

The Red Queen Effect: Avoid Running Faster to Stay in the Same Place

Charles Lutwidge Dodgson (1832-1898), better known by his pseudonym Lewis Carroll, was not only an author but a keen observer of human nature. His most famous works are Alice’s Adventures in …

Continue readingThe Red Queen Effect: Avoid Running Faster to Stay in the Same Place

Feynman Technique: The Ultimate Guide to Learning Anything Faster

The Feynman Technique is the most effective method to unlock your potential, develop deep understanding, and quickly learn any subject. Richard Feynman was not only a Nobel laureate in Physics but …

Continue readingFeynman Technique: The Ultimate Guide to Learning Anything Faster

Mental Model: Prisoners’ Dilemma

The prisoners’ dilemma is the best known strategy game in social science. The game shows why two entities might not cooperate even when it appears in their best (rational) interest to do so. …

Continue readingMental Model: Prisoners’ Dilemma

Mental Model: Conjunctive and Disjunctive Events Bias

Welcome to the conjunctive and disjunctive events bias. Why are we so optimistic in our estimation of a projects cost and schedule? Why are we so surprised when something inevitably goes wrong? …

Continue readingMental Model: Conjunctive and Disjunctive Events Bias

Mental Model: Feedback Loops

Feedback loops are created when reactions affect themselves and can be positive or negative. Consider a thermostat regulating room temperature. This is an example of a negative feedback loop. As the …

Continue readingMental Model: Feedback Loops

Kantian Fairness Tendency: The World Isn’t Fair

The Kantian Fairness Tendency refers to the pursuit of perfect fairness which causes a lot of terrible problems. Stop expecting the world to be fair and adjust your behavior accordingly. To learn …

Continue readingKantian Fairness Tendency: The World Isn’t Fair

The Tragedy Of The Commons

What is common to many is taken least care of, for all men have greater regard for what is their own than for what they possess in common with others. — Aristotle The rules pay you to do the wrong …

Continue readingThe Tragedy Of The Commons

3 Things Everyone Should Know About the Availability Heuristic

There are 3 things you should know about the availability heuristic: We often misjudge the frequency and magnitude of events that have happened recently. This happens, in part, because of the …

Continue reading3 Things Everyone Should Know About the Availability Heuristic

An Introduction to the Mental Model of Redundancy (with examples)

“The reliability that matters is not the simple reliability of one component of a system, but the final reliability of the total control system.” — Garrett Hardin *** We learn from …

Continue readingAn Introduction to the Mental Model of Redundancy (with examples)

Giffen Goods: Raising prices and increasing consumption

Other things being equal when the price of a good rises, the quantity demanded should fall. Economics refer to this as the law of demand. Because there are many counter-examples to this law it’s …

Continue readingGiffen Goods: Raising prices and increasing consumption

Gresham’s Law: Why Bad Drives Out Good As Time Passes

Whenever coins containing precious metals have been used along with base metal coins of the same denomination, both legally accepted as tender, the bad coins have driven the good coins out of …

Continue readingGresham’s Law: Why Bad Drives Out Good As Time Passes

Richard Feynman Teaches you the Scientific Method

The scientific method refers to a process of thought based on integrating previous knowledge, observing, measuring, and logical reasoning. In this short video taken from his lectures, Physicist …

Continue readingRichard Feynman Teaches you the Scientific Method

Social Proof: Why We Look to Others For What We Should Think and Do

“Where all think alike, no one thinks very much.” — Walter Lippmann “The five most dangerous words in business are: ‘Everybody else is doing it.'” — Warren Buffett *** …

Continue readingSocial Proof: Why We Look to Others For What We Should Think and Do

Mental Model: Anchoring

We often pay attention to irrelevant information when making decisions. One way this can play out is in the form of ‘anchoring.’ When we make an estimate, we can end up using irrelevant information as …

Continue readingMental Model: Anchoring

The Principles of Comparative Advantage: Why Tiger Woods Shouldn’t Mow Your Lawn

In economics, comparative advantage refers to the ability of a person or nation to produce a good or service at a lower opportunity cost than another person (or nation). This is why trade can create …

Continue readingThe Principles of Comparative Advantage: Why Tiger Woods Shouldn’t Mow Your Lawn

Hindsight Bias: Why You’re Not As Smart As You Think You Are

Hindsight bias occurs when we look backward in time and see events are more predictable than they were at the time a decision was made. This bias, also known as the “knew-it-all-along …

Continue readingHindsight Bias: Why You’re Not As Smart As You Think You Are
← See newer articles
See older articles →

Discover What You’re Missing

Get the weekly email full of actionable ideas and insights you can use at work and home.


As seen on:

New York Times logo
Wall Street Journal logo
The Economist logo
Financial Times logo
Farnam Street Logo

© 2025 Farnam Street Media Inc. All Rights Reserved.
Proudly powered by WordPress. Hosted by Pressable. See our Privacy Policy.

  • About
  • Sponsorship
  • Support
  • Speaking

We’re Syrus Partners.
We buy amazing businesses.


Farnam Street participates in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising commissions by linking to Amazon.