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John Maeda

Knowledge Makes Everything Simpler

Operating a screw is pretty simple as John Maeda points out in The Laws of Simplicity: Just mate the grooves atop the screw’s head to the appropriate tip-slotted or Phillips-of a screwdriver. …

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The Simplest Way to Achieve Simplicity is Through Thoughtful Reduction

A close friend of mine argues that while we love the first part of Einstein’s quote, “Everything should be made as simple as possible,” we ignore the second part “but not …

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5 Design-Informed Approaches to Good Learning

John Maeda offers five design-informed approaches for learning. BASICS are the beginning. REPEAT yourself often. AVOID creating desperation. INSPIRE with examples. NEVER forget to repeat yourself. …

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The Laws of Simplicity

“Simplicity is about subtracting the obvious, and adding the meaningful.” John Maeda is a graphic designer and computer scientist. His book, The Laws of Simplicity, proposes ten laws for …

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