The Eternal Pursuit of Unhappiness
Along the same vein as Yvon Chouinard’s Let My People Go Surfing, The Eternal Pursuit of Unhappiness is the business philosophy handbook from the marketing, advertising, and PR firm Ogilvy & …
David Ogilvy
The 10 Qualities of Creative Leaders
David Ogilvy was an advertising legend and perhaps the original “Mad Man.” The Unpublished David Ogilvy offers a remarkably candid glimpse of the private man behind the public image. Ogilvy was fond …
Education is a Priceless Opportunity to Furnish Your Mind and Enrich Your Life
The more I dig into Ogilvy the more curious I get. How could you not fall in love with a man who wrote, “We have a habit of divine discontent with our performance. It is an antidote to …
David Ogilvy 10 Tips on Writing
In 1982, the original “Mad Man” David Ogilvy, sent the following internal memo to all employees of his advertising agency, Ogilvy & Mather, titled “How to Write.” Via The Unpublished …