Maria Konnikova on How we Get Conned
There’s a scene in the classic Paul Newman film The Sting, where Johnny Hooker (played by a young Robert Redford) tries to get Henry Gondorf (played by Newman) to finally tell him when …
Maria Konnikova
Contagious: 6 Reasons Things Catch On
Wharton marketing professor Jonah Berger spent the last 10 years looking into what makes things popular. Questions like: Why are some stories, ads, and rumors more infectious than others? Why do some …
Maria Konnikova, Interview No. 3
Maria Konnikova is the author of Mastermind: How to Think Like Sherlock Holmes. The book takes a deep look at Sherlock Holmes’s methodology to develop the habits of mind that will allow us to …
Think Like Sherlock Holmes
When it comes to using our minds, we all want to learn how to think like Sherlock Holmes. This isn’t just a way of solving a crime. It’s a way of thinking. Maria Konnikova’s book, …
The Power of Concentration
Maria Konnikova, writes in the New York Times on what we can learn from Sherlock Holmes, the world’s greatest fictional detective and the ultimate unitasker. More often than not, when a new case …