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Behavioral Economics

Dan Ariely on How and Why We Cheat

We all like to think of ourselves as honest, but there are inevitably certain situations in which we’re more likely to cheat. There are many things that make us less honest, like feeling disconnected …

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13 Practical Ideas That Have Helped Me Make Better Decisions

This article is a collaboration between Mark Steed and myself. He did most of the work. Mark was a participant at the last Re:Think Decision Making event as well as a member of the Good Judgment …

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Scarcity: Why Having Too Little Means So Much

“The biggest mistake we make about scarcity is we view it as a physical phenomenon. It’s not.” We’re busier than ever. The typical inbox is perpetually swelling with messages awaiting attention. …

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Michael Mauboussin’s Behavioral Economics Reading List

Michael Mauboussin is one of the smartest people you’ll ever meet. Need proof? Just listen to this podcast interview we did. If you’re looking to learn about behavioral economics, he …

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The Pursuit of Fairness

As James Surowiecki illustrates in an excellent piece in the New Yorker, the pursuit of perfect fairness causes a lot of terrible problems in system function. Surowiecki calls this The Fairness Trap: …

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Five Book recommendations from Dan Ariely on Behavioural Economics

Dan Ariely, professor of psychology and behavorial economics, says we can all be more aware of our surroundings and our decision-making process. He suggests the following five books: The Invisible …

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Behavioral Economics Reading List

Are you looking for good books to read on Behavioral Economics or Behavioral Psychology? This is a list of my best Behavioral Economics books of all time. If you only want to read a few, check out the …

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